A Google search can make all the difference in the world for patients

shutterstock_174393956

shutterstock_174393956

One Google search can sometimes change everything.

After learning something new about our child’s health or condition, especially for worried parents and caregivers, leveraging online search as a resource in diagnosis, clarification and education is typical behavior. Searching out support, camaraderie and tips online just makes sense. In fact, 2013 data from the Pew Research Center finds that 1 in 3 Americans goes online to search for information and support in finding a diagnosis. If you’re a woman, college-educated, or younger (under age 49) the likelihood of searching online increases and approaches 50 percent. Not only are we searching for health info and connection online, we’re doing it more so with mobile devices. Pew data from April 2015 finds that 64 percent of Americans have a smartphone and that 6 in 10 are searching for health info on a mobile device.

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Your patients are rating you online: How to respond. Manage your online reputation: A social media guide. Find out how.


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