2 things doctors need before defining themselves online

A continuing series on physician online reputation.   For more KevinMD minutes, please visit my YouTube channel.

What do you need to do before starting your online presence with social media?

They are your bio and your head shot. Together, they will be your first impression to patients who find you on the web.

First, let’s talk about your head shot. Make sure it’s a high resolution image. Don’t crop it from a larger image. Don’t use a full body action shot. I actually think it’s worth spending some money to hire a professional to take great head shots of you.

Second, your bio. Make sure it’s a well written introduction to people who find you online. Every single social media site ranging from Twitter, Facebook, LinkedIn, Google+ — even physician rating sites, like Healthgrades and Vitals — will have your head shot and your bio featured prominently.

Make sure you’re happy with them. Spend some time to make them look good and a strong first impression on the web

Kevin Pho is an internal medicine physician and co-author of Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices. He is on the editorial board of contributors, USA Today, and is founder and editor, KevinMD.com, also on FacebookTwitterGoogle+, and LinkedIn.

Your patients are rating you online: How to respond. Manage your online reputation: A social media guide. Find out how.


Advertisements

Published by

Liposuction of Miami

Liposuction of Miami is a cosmetic surgery center that specializes in surgical body sculpting and cosmetic surgery. Our surgeon is one of the first physicians in Miami to always offer you the newest, safest, most current surgical methods of permanent fat removal.. We have helped to initiate newer, more advanced liposuction techniques and instruments that have practically done away with the trauma of older techniques.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s